Organizational Development of Career Capital for Global Content Production: A Case of Korean Drama Production Company
DOI:
https://doi.org/10.51094/jxiv.451Keywords:
Career Capital, Creative Industries, Producer Career, Organizational Career Development, Korean Drama IndustryAbstract
With the rise of streaming video platform, Korean dramas (K-Dramas) have become must-have content in the global media industry. This study focuses on the career capital development system and methods employed in creative organizations to drive the success of K-Dramas. Firstly, this study proposes an organizational career capital development model, called as 'Career Capital Factory Model'. Secondly, we also highlight a method for developing career capital through the accumulation of know-how and collaborative work on multiple projects. The results demonstrate that these unique career capital empowering systems and methods within organizations have played a critical role in the success of K-Dramas in the global market. The study adopted a data-intensive approach that included drama work credit analysis, semi-structured interviews with retirees, and related data collection to analyze production company data. This study proposes a system for global market-oriented organizations to empower their employees' career capital and a method for fostering career capital through multiple work processes. Our findings suggest that unique method of building career capital by organizations was a key factor in the success of K-dramas.
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Submitted: 2023-07-10 19:08:11 UTC
Published: 2023-07-13 06:15:50 UTC
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Kim Dongju
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