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Multiple perspective-taking, diversity, and external network in strategy development

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  • Yoko Takeda Chuo Univerversity, Business School

DOI:

https://doi.org/10.51094/jxiv.786

Keywords:

creative process, multiple perspective-taking, diversity, external network, strategy development

Abstract

This study investigates the creative processes in corporate strategy development by comparing them to those in business planning, hardware, and software development projects (Takeda, 2023). A model of improving creative performance including team diversity, network diversity, and multiple perspective-taking was examined with corporate-level strategy development teams (n=472). Results indicated that both functional and age diversity indices had an indirect effect on strategic creativity, mediated through network diversity and multiple perspective-taking, a mechanism consistent with project-level findings. In contrast, gender diversity did not show the creative mechanism through network diversity and/or perspective-taking; national diversity did not demonstrate such a mechanism through network diversity. Moreover, direct effects of diversity on strategic creativity were also significant; such effects were not observed at the project level.

Conflicts of Interest Disclosure

The authors declare no conflicts of interest associated with this manuscript. The authors have no conflicts of interest directly relevant to the content of this article.

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Posted


Submitted: 2024-06-28 07:34:42 UTC

Published: 2024-07-03 09:30:33 UTC
Section
Economics, Business & Management